Unleashed: the all new Kia Sorento Campaign…‘Refined. Never Tamed.’

From concept to execution, Elastic took a hybrid approach to production – seamlessly blending CG with live-action shots, for both interior and exteriors. This motion + stills campaign spans across broadcast and social platforms, offering audiences a glimpse into the unbridled world of the new Sorento through both master and bespoke films.

What we delivered

• BVOD TVC
• Stills
• Creative Strategy
• Social Assets