For the 2024 Ronald McDonald House Charities (RMHC) NSW Ball, Elastic proudly continued its long-standing partnership with the organisation, marking thirteen consecutive years of donating our video production services to support RMHC’s mission.

This year’s fundraising event video shines a spotlight on the heartfelt stories of families who found refuge and comfort at Ronald McDonald House during their most difficult times.

By incorporating authentic home movie footage and filming in a 4:3 aspect ratio, Elastic sought to evoke a sense of nostalgia and intimacy, creating an immersive, emotional experience that mirrors the challenges these families faced.

Through these poignant storytelling techniques, our goal was to forge a deeper connection with donors and inspire ongoing generosity and support for RMHC’s vital work.

What we delivered 

Five minute hero film for the RMHC NSW Ball 2024.