Daikin Summer Campaign 2023
Summer Campaign 2023
Integrated Marketing Campaign
Client
Daikin
Agency
Elastic
Production
Elastic

Having worked with Daikin for over 7 years we needed to deliver an evolution of the brand and cement them as the ‘Air Specialists’ via a memorable campaign. To do this we decided to hone in on the brand promise ‘Perfecting the Air’ to showcase how Daikin can transform your home into a haven, delivering the perfect climate to keep you cool and comfortable.

Using a combined approach of virtual production (Unreal Engine environments) and practical effects (set designs + live action) as well as finishing the work with CG enhancements ensured a seamless integration of the Daikin perfect comfort environment.

What we delivered
Creative Strategy
Digital
Photography
TVC
OOH
Social